出版社に就職・転職したい人、
いま出版社ではたらいている若手が
読んでおくべき本があります。
どの業界においても同じですが、
身を置くところの歴史を知らなければ、
プロフェッショナルになることはできません。
「出版の歴史」を学べる本を、3冊に厳選して選びました。
貸本屋を知っていますか？
2020年現在、お店を構えている書店は、
全国で10,000店を割ってしまいました。
最盛期は20,000店以上ありましたが、
半減しています。
減少がとまることはないでしょう。
では、昭和30年代に「貸本屋」が何件あったかを
知っているでしょうか。
なんと、30,000店もあったといいます。
日本もまだまだ貧しい時代で、本や漫画は高価なものでした。
娯楽といえば、本でした。
本や漫画が読みたいのに、買うことができなかったのです。
そこで貸本屋が人気となっていったのです。
いまはTSUTAYAの一部の店舗などでレンタルコミックがあります。
電子書籍もレンタルがあります。
なかなかレンタルは広がっていません。
貸本屋が衰退した理由は、おもに二つあります。
日本人が裕福になってきたことと、
漫画の週刊誌の創刊が増えてきたことです。
週刊誌は安くてクオリティの高かったです。
いまは貸本屋を見ることはありません。
貸本屋が衰退していったことと、その背景を知っていれば、
いまの書店の減少にも、違った見方をすることができます。
昭和の出版事情
本の流通や売り方は、戦後から続くものです。
ほとんどなにも変わっていません。
出版社が本を作り、取次が書店に配り、読者が買う、という仕組みです。
制度疲労を起こしています。
20年前の本ですが、業界に警鐘をならしています。
令和の現在、なにも変わっていません。
本が売れなくなり、書店の経営はずっと厳しいままです。
平成最後の年には、大和書店という名古屋のチェーンが
倒産してしまいました。
丸善ジュンク堂書店は大日本印刷のグループに。
文教堂やリブログループも、取次ぎの日本出版販売の傘下です。
著者の佐野真一さんは、一流のジャーナリストです。
書店、取次、出版社、著者からの取材を繰り返し、
業界に警鐘を鳴らしています。
これからも起きてくること
かつて、鈴木書店という取次がありました。
書店へのかゆいところに手が届く営業で
信頼を得ていた取次ぎです。
2001年に倒産しました。
2016年には太洋社、2017年は日本地図共販も倒産しています。
業界4、5位だった大阪屋と栗田は合併し、
いまは楽天ブックスネットワークとなっています。
業界1位の日本出版販売、2位のトーハンも安泰ではありません。
取次がなくなると、本の流通できなくなってしまいます。
出版業界がなりゆかなくなるのです。
現在、取次参加の書店チェーンが増えています。
文教堂、リブロ、精文館、三洋堂、八重洲ブックセンター…
鈴木書店の歴史を通じて、取次の現状について知っておくといいでしょう。
まとめ
出版社の営業担当だけでなく、編集社もこの3冊は必ず読んでください。
歴史を知らずして、仕事はできません。
ものごとの背景を知らなければ、人を納得させることはできないのです。
3冊とも、読ませる文章です。
業界人であれば読む手が止まることはありません。
出版社への就職・転職を目指している方は、相談はTwitterでDMをください。
零細と大手の版元で勤めていた経験から、お話いたします。
[…] それでも大手3社（小学館、集英社、講談社）の社員は30代で… 出版社の若手と就職希望者、必読！業界の歴史がわかる厳選3冊出版社に就… […]
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